To celebrate the 50th anniversary of The Very Hungry Caterpillar‘s Japanese edition, the world’s first immersive experience event — WORLD OF ERIC CARLE’S VERY IMMERSIVE EXPERIENCE — is finally opening at ASOBUILD in Yokohama on Friday, December 25, 2026! 🎉🐛
Step into the vivid, colorful picture-book world of Eric Carle through a fully participatory experience where you can see, walk, touch, play, and create 🌈
📖 What’s in This Article 📖
☝️ The Very Hungry Caterpillar turns 50! What to expect at the Eric Carle immersive experience
✌️ Full ticket price breakdown — early bird to walk-up — and where to buy
🤟 Getting there: YOKOHAMA COAST at ASOBUILD, directly connected to Yokohama Station
The Very Hungry Caterpillar Turns 50! Highlights of the Eric Carle Immersive Experience 2026 🌈
2026 marks exactly 50 years since the Japanese edition of The Very Hungry Caterpillar was first published! 🥺
To celebrate this milestone, Officewise Co., Ltd. has teamed up with Australian creative studio CLO CREATIONS and Barcelona-based XR (extended reality) specialist LAYERS OF REALITY to bring the world’s first Eric Carle immersive experience to Yokohama! ✨
The venue features 11 immersive experience areas inspired by more than 20 works by Eric Carle.
Through stunning projections, spatial design, and interactive elements, you’ll be completely surrounded by Eric Carle’s signature vibrant collage art style 🎨
Everything is available in both Japanese and English — so it’s a great outing for international friends and visitors too!
See, Walk, Touch, Play & Create — 5 Ways to Experience the Show! 🐛
This isn’t just a passive exhibition — it’s packed with hands-on interactive content where you move through the space and actively participate! 🙌
Rather than just looking, you’ll get to touch and create as you go. The experience is designed for everyone from young children to adults, with a suggested visit time of around 1 to 1.5 hours 🕐
Beyond The Very Hungry Caterpillar, the areas draw inspiration from more than 20 of Eric Carle’s picture books — an absolute dream for fans of his work! 📚
![[Prices may have changed since this link was created.]](https://hbb.afl.rakuten.co.jp/hgb/53ca371f.5f2d77e2.53ca3720.9577f4d6/?me_id=1213310&item_id=10661727&pc=https%3A%2F%2Fthumbnail.image.rakuten.co.jp%2F%400_mall%2Fbook%2Fcabinet%2F1109%2F9784032371109.jpg%3F_ex%3D240x240&s=240x240&t=picttext "[Prices may have changed since this link was created.]")
Ticket Prices, Early Bird Sale & How to Buy 2026 💰
Early bird tickets went on sale on Sunday, October 25, 2026!
Tickets are available across 4 platforms: Asoview!, Seven Ticket, eplus, and ZAIKO 🎟️
Both early bird and standard advance tickets include a Fast Pass (priority entry) — well worth grabbing early!
Full Price Table: Early Bird to Walk-Up | Free for Ages 2 & Under! Student Discount Available 👀
| Category | Early Bird | Advance Weekday | Advance Weekend/Holiday | Walk-Up Weekday | Walk-Up Weekend/Holiday |
| Adult | ¥2,700 | ¥2,900 | ¥3,100 | ¥3,100 | ¥3,300 |
| Child (ages 3–12) | ¥1,300 | ¥1,500 | ¥1,700 | ¥1,700 | ¥1,800 |
| Parent & Child Pair (1 adult + 1 child) | ¥3,500 | ¥3,500 | ¥3,800 | ¥4,000 | ¥4,300 |
| Student (age 25 or under) | ¥2,000 | ¥2,200 | ¥2,400 | ¥2,400 | ¥2,500 |
| Age 2 & under | Free 🎉 | ||||
⚠️ Visitors with a disability certificate or welfare notebook may enter at half the walk-up price for themselves and one companion (purchase at the venue on the day). All tickets are non-refundable and non-transferable.
Buy on Asoview!, Seven Ticket, eplus or ZAIKO | Early Bird Ends December 11 🎟️
| Ticket Type | Sale Period |
| Early Bird (includes Fast Pass) | Until Friday, December 11, 2026 at 23:59 |
| Standard Advance – Weekday | December 12, 2026 – Friday, March 26, 2027 at 18:00 |
| Standard Advance – Weekend/Holiday (timed entry) | December 12, 2026 – Saturday, March 27, 2027 at 23:59 |
| Walk-Up Tickets | Venue box office only, from opening time each day |
Early bird is the best value — adults from ¥2,700 with a Fast Pass included!
Weekend and holiday advance tickets are timed-entry, so once you know your preferred date, book as soon as possible 📅
🔗 Buy Tickets: World of Eric Carle’s Very Immersive Experience – Official Site
Getting There | YOKOHAMA COAST at ASOBUILD 2F, Directly Connected to Yokohama Station 📍
December 25, 2026 – March 28, 2027 | YOKOHAMA COAST (ASOBUILD 2F) Event Details
| Item | Details |
| Event Name | WORLD OF ERIC CARLE’S VERY IMMERSIVE EXPERIENCE |
| Dates | Friday, December 25, 2026 – Sunday, March 28, 2027 |
| Closed | January 1–3, 2027 |
| Hours | 10:00–20:00 (last entry 19:00) |
| Venue | YOKOHAMA COAST (ASOBUILD 2F) — 2-14-9 Takashima, Nishi-ku, Yokohama |
| Access | Directly connected to Yokohama Station (JR / Tokyu / Keikyu / Sotetsu / Municipal Subway) |
| Admission | Adults from ¥2,700 (early bird) / Ages 2 & under free |
| Organizer | Officewise Co., Ltd. |
The venue, YOKOHAMA COAST, is located on the 2nd floor of ASOBUILD — directly connected to Yokohama Station!
Accessible from JR, Tokyu, Keikyu, Sotetsu, and the Municipal Subway — step off the train and you’re practically already inside 🚃✨ No worries about rain either!
Directly connected to the station — it doesn’t get more convenient than that!! It opens on Christmas Day, so start planning your year-end trip now 🎄 Grab those early bird tickets before they’re gone!
🌈 Summary 🌈
✅ Celebrating 50 years of The Very Hungry Caterpillar in Japanese! The world’s first Eric Carle immersive experience runs December 25, 2026 – March 28, 2027 at ASOBUILD Yokohama!
✅ Adults from ¥2,700 (early bird), ages 2 & under free. Early bird tickets on Asoview!, Seven Ticket, eplus & ZAIKO until December 11!
✅ Early bird and advance tickets include a Fast Pass — and weekend dates are timed entry, so book early! 🎟️
🔗 Source: PR TIMES | Officewise Co., Ltd.
© 2026 Eric Carle LLC. “The Very Hungry Caterpillar” and all related characters and elements are trademarks of and © Eric Carle LLC. Licensed by Penguin Random House LLC.
Whether you’re going with kids or as adults only, this one is guaranteed to be a great time — perfect for your Christmas plans!! 🎄