KOGYARU — the elementary-school “gal” fashion media brand with over 1.8 million combined social media followers — is teaming up with Japanese photo studio chain Studio Alice for their first-ever collaboration!
From Saturday, August 1 through Sunday, September 6, 2026, KOGYARU-designed photo backdrops and original merch will roll out at all 406 Studio Alice locations across Japan 📸
There’s also an Instagram giveaway running at the same time, giving fans a shot at winning autographed photos from KOGYARU models!
📖 What’s in this article 📖
☝️ Details on the KOGYARU x Studio Alice collab and photo shoot period
✌️ Limited-edition collab pack merch & original acrylic stand set
🤟 Instagram giveaway for autographed photos
KOGYARU x Studio Alice’s First Collab Launches Nationwide at All 406 Stores in August 2026 🌈
This collab marks the first time HJ Inc., the company behind KOGYARU, has teamed up with Studio Alice Co., Ltd.!
Open to kids ages 3 to 13, the campaign runs from Saturday, August 1 through Sunday, September 6, 2026, and is available at Studio Alice locations across all 47 prefectures — 406 stores in total ✨
It’s perfect timing for summer-break memories — it’s not a free event, but it’s already creating a ton of buzz for parents and kids to enjoy together!
Two KOGYARU-Designed Backdrops: Beachside & Homeroom
The first is the “Beachside” backdrop — a bright, summery design inspired by KOGYARU’s magazine covers, perfect for half-body shots 🌊
The second is the “Homeroom” backdrop — a classroom-style design surrounded by chalkboard art and school motifs, made for full-body shots.
Both backdrops are packed with the sparkly, glam energy that only KOGYARU can bring!
Check Out the Collab Pack’s Exclusive Merch & Original Items 🖊️
The KOGYARU x Studio Alice collab pack costs ¥11,000 (tax included).
That covers the participation fee, the photo shoot, outfits (your own clothes plus one Western-style costume), hair styling, and dressing — plus two exclusive collab items.
You can also buy the KOGYARU multi acrylic kit separately for ¥4,500 (¥4,950 tax included). It’s a 2-in-1 acrylic stand and keychain set with a sparkly pink design that’s bound to be a hit 💖
The first exclusive collab pack item is the KOGYARU A3 poster (410 x 305mm) — it turns you into the star of your very own magazine-cover-style photo 📖
The second is the KOGYARU cut print (about 90 x 255mm). One photo is printed split into four panels, and once you cut them apart, each piece turns into an adorable trading-card-sized print!
| Item | Details |
|---|---|
| Distributor | Studio Alice Co., Ltd. (KOGYARU supervised by HJ Inc.) |
| Price | Collab pack: ¥11,000 (tax incl.) / Multi acrylic kit: ¥4,500 (¥4,950 tax incl.) |
| Where to get it | Studio Alice stores nationwide (406 stores across all 47 prefectures) |
| Campaign period | Saturday, August 1 – Sunday, September 6, 2026 |
Book your session on the Studio Alice official reservation page!
Slots may fill up fast during summer break, so we recommend booking early 😆
Enter the Instagram Giveaway for a Chance to Win Autographed Photos 📱
Launched in April 2023 as a sister brand to Japan’s iconic gal fashion magazine egg, KOGYARU features elementary-school-age gal models and has become a media sensation — surpassing 500,000 Instagram followers and over 1.8 million followers across all its social platforms.
How to Enter: Follow Studio Alice on Instagram & Post With the Hashtag
Entries are open from Sunday, August 2 through Sunday, September 13, 2026.
Just follow Studio Alice’s official Instagram account (@studio.alice) and post using the hashtags #KOGYARU #スタジオアリス for a chance to win one of 20 autographed photos from KOGYARU models Noapi, Riripi, Imopi, and Rurupi 🎁
Check the official Studio Alice campaign page for full details.
If you’re booking a photo session for summer break, definitely do it early!
Those trading-card-sized cut prints are going to make you want to swap them with friends 🩷
If this caught your eye, go check it out!
🌈 Recap 🌈
✅ The first-ever KOGYARU x Studio Alice collab runs August 1 – September 6, 2026, at all 406 stores nationwide
✅ The ¥11,000 collab pack includes an exclusive poster and a trading-card-style cut print
✅ An Instagram giveaway offers 20 winners autographed photos (entries open through September 13)
© 2026 HJ Inc. © 2026 Studio Alice Co., Ltd.
Okay, this collab is seriously iconic?! Getting a KOGYARU cover-style photo shoot at Studio Alice sounds amazing!
And the cut print turning into a trading-card size is so cute — it honestly makes me wish I could go back to being a kid just to get my photo taken too 🩷